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Follow a question, situation, concept, person, or historical thread.

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A deepfake is synthetic or altered media that imitates a person

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Deepfakes use AI to create or modify image, audio, or video so someone appears to say or do something. Synthetic media can be deceptive, disclosed, artistic, or assistive.

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Quick answer · 4 min

A deepfake is synthetic or altered media that imitates a person

What is a deepfake?

Plan for this page

Get a clear answer, then check that you can use it.

You will leave with: Verify provenance and corroboration; do not reduce truth to visual realism.
Time: 4 min
Before you begin: No prerequisite. Start with your question.
Do this now: Read the direct answer before the example and active check.

Prepared next stepStudy synthetic media

Deepfakes use AI to create or modify image, audio, or video so someone appears to say or do something. Synthetic media can be deceptive, disclosed, artistic, or assistive.

Judge a consequential item through origin, source chain, corroboration, date, context, and independent reporting—not appearance alone.

Example

A cloned voice call

Audio imitates a manager requesting payment; verification uses a known contact route and transaction controls.

Important limit

Detection tools are not final proof

They can miss new methods or flag genuine media; provenance and corroboration remain necessary.

Interactive model

Separate before deciding

Selected layerSynthetic

Generated or materially altered.

Read the complete text alternative

SyntheticGenerated or materially altered.
DeceptivePresented to create a false belief.

Useful distinctions

Separate the questions before judging

Synthetic

Generated or materially altered.

Deceptive

Presented to create a false belief.

Active check

Best response to urgent suspicious media?

Study synthetic media

Sources and scope

What supports this object

Established

NIST Generative AI ProfileNIST

Risk framework; media verification needs case evidence.

Open source

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